Before we talk about a content delivery network (CDN), let's talk about your company's website. Maybe it’s for marketing, maybe it’s for ecommerce, maybe it's for sharing cat GIFs. But in 2016, no matter what your company does, it definitely involves a website in some way, shape or form. In fact, visiting your company website is almost certainly one of the first interactions that new customers will have with you. If they find you through an ad, that ad will direct them to your website. If they are responding to an email, they will be clicking on a link to your website. If they speak to one of your salespeople on the phone, they will probably visit your website right after - or even during - the call. If they find you via Google, the link they find will be to your website. Etc., etc., etc.